The hidden agenda of SERPs

Search engine optimisation (seo) when applied correctly and to it's ultimate, makes each web page highly significant to each search engine via algorithms (the mathematical means by which the search engines look for key words and phrases on web pages that have been previously cached). The color of the cowboy …

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You sold me out to SEO

A breadcrumb is a row of internal links at the top or bottom of the page that allows visitors to quickly navigate back to a previous section or the root page. Many breadcrumbs have the most general page (usually the root page) as the first, left-most link and list the …

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Thinking about mobile search makes everything OK

Read and understand heat maps, know your visitors/users and occasionally test your user interface. . If your site is using the same tags for all the pages, you are not helping search engines figure out the subject or relevance of your individual pages. In this article, we will explain to …

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Why do links matter?

You need to begin the title of your home page with the Primary Keyword Phrase, which should be followed by your best Secondary Keyword Phrases. When they are indexing websites, the search engines’ bots scan every one of a site’s URLs and look for the starting points of the …

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Be Active On Quora To Improve Ranking

By starting a blog — or taking an existing blog up a notch — you can increase your influence and establish stronger relationships with potential and current customers. A backlink is a reference comparable to a citation. The quantity, quality, and relevance of backlinks for a web page are among the factors …

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The Truth: SEO and content marketing overlap. A lot.

If your meta description is a duplicate, the user experience in Google will be less. Although page titles might vary, all pages seem the same as all descriptions are equal. The functionality of your site should not surprise site visitors or interfere with a user’s ability to navigate. Take …

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Tips for jumpstarting a new content marketing initiative

When writing a new post, always link to previous relevant articles you have written. That will help your users spend more time on your website by visiting other useful articles. There’s no clear formula, or single answer for the minimum amount of content a page should have. Some sources …

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Use Meta Keywords To Rank Well On All Search Engines

A Private Blog Network (PBN) is a network of authoritative websites used to build links to your money website(s) for the purpose of ranking higher in the Google search engine. When it comes to getting your website ranked highly then keywords are still an essential part of Google’s …

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Understanding Keyword Research: Types of Keywords

There’s always something written somewhere that you can quote and use. You could also link back to the original article for some sweet SEO gains and to form a relationship with the website or person that is the source of the quote. Your website is only as strong as …

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SEO sitelink best practice

Make sure that your website is structured in a way that is friendly to search engines. If it’s tough for a search engine to crawl your site and index everything properly, you won’t get the SEO love that you deserve. Being on Yahoo or Google’s front page …

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Why is citation consistency so important?

The better people with relevant blogs know you (through social sites, forums, email, etc.) the more likely they’ll be to link to your site and to share your content. Influencer marketing is a great way to build a diversified traffic portfolio, because influencers have an effect on multiple traffic …

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You have an opportunity to write something and rank highly for it

Google’s algorithms are always changing and updating, and increasingly there is more and more focus on the user — with the search engines favouring quality content over poorly written, keyword-stuffed pages. Google RankBrain is perhaps the greatest invention/best algorithm so far by any search engine. The RankBrain is a …

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Choosing the Right Keywords to Optimize For

Many e-commerce webmasters hold the view that when they list a lot of items, everything will translate to higher traffic, better SEO ranking, and sales. However, this is never the case. Google normally takes into account bounce rate and the time spent on a site as ranking factors. If visitors …

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