Carve out time for concentrating on RSS feeds

You can also include “no follow” tags on the internal links to these faceted urls to reduce the chances of getting them crawled. The search engine views your site as more trustworthy. The more visible your content is on social media, the more chance that people will share it via …

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Focus on performance, user experience, and stickiness

Put simply, copywriting is writing to persuade, convert, and sell. Bad. That’s compared to only 34% of consumers who make the transition from interested search to actual footfall. Search Engines also take into account domain name age and whether or not a site is stagnant (no new content being …

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Effect of keyword density on my rankings

While you don’t want to over do it, these keywords help Google associate your pages with searcher’s queries. With that in mind, it is always best to create posts and articles which target different behaviours. Once you’ve had a good think about your niche, make a list …

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Questions to ask about indexed pages

You can also check Google Webmaster Tool to see if there are any reported duplicate title tags issues. Many webmasters use titles or descriptions that include words or phrases like “and more” or “world’s biggest selection of.” I call these phrases redundant text, in that they have no SEO …

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Follow Users with Large Followers Groups

There are other things that you can do to get contextual links, such as guest bloggingand mentioning other sites in your content (and letting them know about it). Find out which pages on your competitor’s site are bringing in the most backlinks, social shares, and traffic. CTR gives some …

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Use heading tags to break up large passages of text

A “backlink” is one of the most used words in the world of search engine optimization (SEO). If you don’t want to spend any money on a keyword tool, you can simply google the keyword you want to rank for. Does your site ‘fit in’ with the results Google …

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Some of the issues with CRO

If you have plans to be in business for more than five years, you need to invest in SEO. You likely won’t see an immediate impact, but it has the potential to be the best return on investment for your business. There’s a danger that duplicate content will …

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Backlinks are still the most powerful tools in your kitbag

Mobile SEO is – just like regular SEO – all about making sure your site is crawlable and findable. Also, you need stellar performance, great content and a flawless UX. Google is famously secretive about how it ranks local businesses. Your SEO strategy might include links to other websites or pages within …

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Boost search engine rankings

ou can find out the same by tracking the keywords that users are typing in the search bar on your website. You can get a nice long list of keywords from there. Find out the information your users are searching for. Do you provide that information on your website? Is …

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Technical aspects of redirecting pages

Industry-relevant links are often the easiest links for small business owners to acquire. Many of them simply involve asking your existing contacts at companies or organizations with whom you do business. Most marketers focusing on SEO break down SEO into onpage efforts and off-page efforts. And when focusing on off-page …

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Think of ways to stand out from the crowd

Evergreen topics have long lasting value, so when looking at the trend, it should be pretty consistent throughout the year. Traditionally, these tend to be slightly more competitive, but have a much longer lifespan for being relevant. You should definitely be using canonical URLs with keywords and a relevant directory …

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Encourage Comments on Your Site

From its earliest days, Google's core search algorithm offered the most relevant and most organic search results quickly and accurately on a simple site with an iconic logo that has now become synonymous with the search giant's business. Searching amidst the world's vast data, Google cleverly cataloged and categorized pages …

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There are differences between SEO and content marketing

Organizations should take many factors into account when pursuing an SEO strategy. Doorway pages are typically large sets of poor-quality pages where each page is optimized for a specific keyword or phrase. In many cases, doorway pages are written to rank for a particular phrase and then funnel users to …

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