Writing good page titles is an essential skill for anyone doing SEO. The title tag is the first thing a user sees in the search results. It’s also one of the most important factors for Google to decide what the topic of a page is. The combination of these two factors makes it so essential. Want to learn more on how to be creative with your titles? Have useful content for those searchersNow you have your niche and the related search terms you want your site to rank on. Search engine algorithms assess the relevance of your page to any particular keyword by the content on your pages. Standard results, however, are certainly not all that the search engines have to offer. For many types of queries, search engines show vertical results, or instant answers, and include more than just links to other sites to help answer a user’s questions
Ideas for effective content production with limited resources
Search is the #1 driver of traffic to content sites, beating social media by more than 300% Have you ever visited
a website that does not have a mobile version with your smartphone? A web page that looks super-tiny on a smartphone won't send your website visitors. Mobile users either immediately leave the site, or they cannot find your link because it is too small. Bing has a partnership with Facebook that allows it to access data on user behavior on Facebook and use that to influence rankings and the presentation of its search results. To prepare for voice search, you need to take a good look at your current content. Ask yourself, does it answer any question a user might have? If not, change it.
No Multiple Pages with the Same Keyword
Relevance is the key issue when choosing the right
keywords. Keep in mind that the more specific and niche
the keywords, the better. If the content isn’t
right, it’ll be hard to promote it effectively. It’s like creating a product that no one wants to buy. How do you promote something useless? Google
itself recommends that large numbers of
links are only generated by unique content
with added value for users. In the eyes of the
search engine, links are automatically set to
great content. They should not be created
artificially. User experience is critical to SEO, so it may be a good idea to test how it affects the traffic to your site.
Easy internal linking
Building backlinks is not enough. You also have to monitor every link your website is earning. Not knowing who links to you or when links are being removed can cost you a lot of traffic. If you establish that even the ranking of the competitors is also fluctuating, it means that the cause of the issue is SERP. Don’t stuff content with keywords – it’s just awful to read. Yes, you’ll probably boost rankings for a short time, until Google blacklists you, and in the interim once you do get a potential customer on your site, they’ll click off within seconds. People buy from people – be natural, be engaging, be human. Gaz Hall
, an SEO Expert from the UK, said: "Search engines are answering machines. Whenever a user types in his/her query and presses the enter button, the Search Engines would quest its directory of documents/information (that has already been crawled and indexed) and come back with the most relevant and popular results."
Do not hesitate to expand your niche area
A 301 redirect is a permanent redirect from one URL to another. Whether you’re
switching domain names, restructuring your URLs (more on that in the next section),
or consolidating content as part of your website redesign, setting up 301 redirects is
crucial to ensuring any “SEO juice” from your old URLs gets transferred to your new
URLs. Thin content tells a
search engine that your sitepage
doesn’t have much to offer. As a result, those sitepages are
ranked poorly in the search results. Sparse content is mostly
characterized by a poor content (text) to code ratio. The
common rule of thumb dictates that the amount of text on a
website should not be less than 25 percent. Both Google and Bing take page-loading speed into account in their website ranking algorithm. Content (marketing copy, etc) may be king when it comes to converting visitors, but for search engine rankings, link weight, domain authority and intelligent distribution of link weight appears to be much more effective, even when it means removing content.